Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Wednesday, April 13, 2011

Web Hosting

For "big things" be build it was certainly needed a solid platform formed brochureware websites linked together, that in ten years became suitable for e-commerce, communications and special software. It was the first decade of the web hosting industry. The second decade of Web Hosting was full of applications that were new platforms online, with traffic more shifted.

In the business of short duration, content and communications found their home on the Web. The caddy is the essence of online business, but now many small traders (and some large) sell their bowl of articles of other services like Amazon, Yahoo or eBay. They provide not only the transaction and the technologies available, but also they bring what is more important for commerce: the customers. Store greeted Amazon, Yahoo or eBay has instant access to millions of customers around the world.

The economic model of application-service-provider is a living example of several of these new houses that were formely hosted on its server.

Everything is outscored, event the function of the construction of research on many websites. There are only a few larger sites that must implement their own research, other uses Google.

Email is also a function won on points, as the example that dose not Gmail or Yahoo to Google utilisationle 'snail mail, were made to the accounts are free and you have a whole gigabyte for storage. Think how many offers web hosting provide you a gigabyte per user, even for a fee? So if all applications are moving out of the data processing center web hosting, why is there a web host to do? What can you continue to offer your customers?

So you see, all the applications you move out of the central data processing web hosting. And what can you do the web host?

Certainly, here comes the answer: "value migrates to adjacent layers detail" for this case that value migrates to services. The web hosting providers establish strong businesses to survive chronomètrent though.

By the constant changing nature of Internet services, which embrace instead, compete, migration of services from data processing center Web Hosting are the most important. Customers who are helped to migrate on gmail, or other big companies like Amazon, eBay or Yahoo, will represent a major step web host progressive.

But the migration process is not easy, so you must help your customers with tool kits and free libraries to help in this entire process of migration.

And what will the future of the web hosting industry.

Wednesday, April 6, 2011

Adsense, boost your payout 400%, no really

I implemented this tactic myself yesterday on one of my sites and my CTR has risen 300% and it has not been 24hrs yet. Needless to say I will spend the rest of the morning making changes to my Adsense ads across my network location.

What's this?

Sorry can not resist the intrigue.

It is very simple. Using the banner 728 x 90 Leaderboard I added small images / photos above each ad at 140 x 100.

These photos are largely related to the ads and draw the visitor's eye to the ad. That only the announcement perhaps would not do. Once their eye is drawn they read the ad text below the image and they are much to click.

Google already knows of this tactic and I know a number of people approached them via email before implementing the images. Obviously nobody wants their account suspended. The good news is Google are fine with them, for now at least. Although a few warnings are out in respect of animated images not being appropriate. So no flash or animated gifs!

You can watch this in action on one of my spots - http://www.how-to-make-money-online.info/

You can not see the above page.

Now I hope that this new information to you. If so I know it will be damn useful. And most profitable!

The advantage of this over Google's own 'image ads' is, you choose the image for an ad and basic text calls for another. As I'm sure you're aware of ads work better than text ads image. This seems to work better than both separately by combining them together, the main thrust came from you can choose the most appropriate image to your site content.

Sunday, March 13, 2011

The New Google Algorithm Change does your SEO?

Google announced last week a little novelty in its positioning algorithm sites in search results as we had expected.

Google announced last week a little novelty in its positioning algorithm sites in search results as we had expected.

Farms contained in the crosshairs of Google

Matt Cuts has said the changes involved farms contained cons which Google wants to fight. As each time the brains behind the team "search" Google announces want to fight against low-quality sites that monopolize the search results. So for Google, the firm content are harmful to users, despite their popularity (never really proven, however).
Joking aside, the changes should reach 11.8% of queries with sites in their results which was now penalized and have been decommissioned!
Google account and go after once again the giants of Internet content. Among the actors from the farm to content found eHow.com sites, Answers.com and the Group Demand Media. These sites produce high quality information at very low cost by relocating their production of content.
Why the change?
Google has always sought to produce the best results (in the sense of: most relevant) based on research. However, the latest updates of the Google tend to think that the team "search engine" is increasingly difficult to provide good results.
The problem with Google is that these farms produce original content (but poor quality) that has long deceived engine results. We deduce that Google was therefore unable to identify a good quality content with a content of poor quality. We can assume that Google has included a human component in its algorithm for treating this type of site - at least temporarily - or has developed a tracking system even better than the last. Why is a human component? Because the number of query is already fully identified (11.8%) and that tells us that only those requests will change. But all this is pure speculation at this time.
The first results
For now, only the United States are affected by this update from Google but the first results are already published. And the least we can say is that it hurts!
Similarly, the U.S. Digital Inspiration blog has been categorized as "Farm to content" because of the large number of items made / write every day. It is not known yet if the results shown on the blog will last. If this the case the author of the trouble to do. On the other hand it seems to be an isolated case ...
For now, we can not say whether the quality of content will really improve with this new algorithm. It may be possible that people did not notice any difference. The fact is that it is likely that this does not change anything to your blog, website e-commerce site or storefront, for now ...
As for the professional SEO, a priori, they should not be impacted by these changes unless Google decides to systematically downgrade all Internet directories, articles directories, digg-like, etc.. At this time, the work of an SEO expert may be a little trickier - and again, an expert in SEO always a step ahead of Google!.
Still, as Google is not resting on its leading status and we are constantly offering something new to analyze and dissect.

Saturday, March 12, 2011

Not to offend Google: SEO Technique

Google, real battlefields for SEOs gave nightmares to more than one company seeking his master positioning. The year 2010 was particularly rich in changing the algorithm for the famous engine. Arténet proposes an update on that.

Farms content
Internet scourge, though perfectly legal, farms are content to kill the new enemy for Google.
A farm is a site with content publishing the most articles as possible, whatever the subject. The goal is to attract as many visitors to generate revenue with advertising. Say like this, Google has no reason to try to penalize this kind of site it is quite normal to try to make the hearing.
Why this kind of site is then targeted by Google?
Simply because this principle detracts from the quality of the search engine. Indeed farms contained 99% of time publish articles without any added value, generic as possible, and bringing absolutely nothing to visitors seeking a specific answer. Mostly the writers play untiringly items at low qualities to the chain, with the only rule of repeating certain phrases as many times as possible in order to optimize the course listing.
The topics are all related news, the release of a film, the new episode of a series ... etc. The same topics are generated automatically based on user searches (found on Google Trends, for example).
In summary, these sites optimized for SEO forcing users to click on a host site before finding one that corresponds to it, constantly falling on items completely empty. And thus, some may get tired of Google.

Duplicate content
Another element that has not favored by Google, duplicate content.
It is logical to think that Google has no desire to see its front page filled with the same item but in 10 different sites. You should know that Google stores all dates for each page it finds on the net. He has a way to know who created the original article, which was copied.
According WebRankInfo Google's algorithm has been modified recently to increase the penalization of sites offering duplicate content, which is associated with this practice. Should therefore pay particular attention to offers to enroll in 1000 directories using the same description.

The long tail
Very often used by smaller sites because many less expensive, this method of SEO can position themselves for long exact phrases instead of a few common words and generic.
For a web agency, for example it is difficult to position on the term "website", the competition is fierce. However it is easier to position itself on "web site design ecommerce besancon" for example. Especially since the amount of traffic generated by expressions long tail is sometimes greater than that of an overused phrase.
Google does not encourage this process, preferring to focus on short phrases. His algorithm has changed in this direction in May 2010. However, other techniques exist, it is the job of SEO, finding expression not yet exploited.

Twitter and keyword in the tweet test (SEO)

For the past few weeks, Google has clearly communicated (well, like Google is communicating what ...) the fact that Twitter became one of the parameters that may impact the positioning of a web page.

I had the opportunity to make some observations to strengthen position in the SERP.

In addition, I wanted to test whether the keywords included regardless of the page in a tweet impacting referencing the url.


Protocol:

  • Very simple actually. A page was created (on our favorite parody site SEO Guaranteed)
  • Its URL was shortened with BitLy as is frequently the case.
  • On this page and in the tweet, we kindly ask retweet the original tweet (thank you to everyone who played the game). The tweet contained the following keywords placed before and after the URL included
  • Page does not contain the keywords, only Twitter has been tested.
  • It leaves a low heat for 3 weeks (retweet few extra), and there is.
  • Types into the search field of Google keywords individually, together, and ...

Saturday, August 23, 2008

Search Engine Optimization (SEO)

The objective of Search Engine Optimization (SEO) is to increase web visitor counts by ranking very high in the results of searches using the most appropriate keywords describing the content of your site. This relative ranking is often viewed as a struggle to best use a few keywords, instead of a struggle to out-do your competition. If you search on your target keywords, you will see the leading site in the rankings. All you need to do is to be better than that number one site. This page suggests ways to optimize and improve search engine results with ranking and placement advice, information, hints, tips, and clues to improve your search engine keywords relative to existing leaders. After all, better keyword ranking is your real objective.

There are no Search Engine Optimization secrets -- just ranking and placement methodologies to follow in order to beat your competition in obtaining a high ranking for desired search keywords. SEO training, content and link services are just one small part. This site targets improving search engine rankings by using a "follow the leader" approach to keyword selection and page wording. Once you know what keywords and search engine marketing services (not spam) worked for the "leaders", you can "beat the leader" and do even better! Proper Search Engine Optimization requires that you beat your competition, so knowing the keywords and criterion used by your competition is the most important first step. It will become obvious that good ranking excludes keyword spamming the search engine, and that with the careful selection of your keywords that you will fare well for a little effort. The Bruce Clay website offers help, hints, and tips for improving search engine results via a specific search engine keywords placement methodology.